Do you want to know how to use TikTok to create leads for your sales?

By: Jerika P – i-Lead Realty Social Media Manager

Here are 7 tips to get you started.

1. Determine your target audience

The first thing you must do is identify your target market in order to decide what TikTok content to produce depending on them. Building a list of hashtags to use relevant to the content your target audience watches is a great way to start.

2. Let your personality shine through

Showcase your personality in the content you create to attract customers and give them a sense of what it’s like to work with you. Your personality makes your video different. It can make it feel like a conversation rather than a video.

Always do your research to find the popular audios and styles that will increase your audience reach and engagement. Trends can include: Audios, filters, pop culture events, dances and more.

4. Utilize cover images

To encourage more people to watch your content, utilize cover images and create one that incorporates your logo. If you need help creating thumbnails, watch our video here

5. Grab attention fast

Always produce material that will help you quickly capture people’s interest. If you don’t get to the point or drag things out too long, you risk people scrolling by. 

6. Incorporate text and captions

Make sure to include text and captions in your video so that viewers may understand it better and keep engagement up. Promo.com states: “captioned videos receive 40% more views than those without captions.” So, its safe to say captions are worth the extra time and effort.

7. Create a series

By creating a series, you can encourage viewers to watch your videos continuously as they eagerly anticipate the next part. This builds trust, increases views and leads them to work with you.

 

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Struggling with TikTok? Check out our previous videos and blogs! Click here

 

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